Privacy Policy

1. What personal information we collect

We collect information that helps us operate the Site, process orders, and improve your experience. "Personal Information" in this policy refers to both automated device information and order information collected when you use the Site.

Device information (automatically collected)

When you visit the Site we automatically collect certain information about your device and how you interact with the Site, including:

• Your web browser and version, IP address, and time zone;
• Cookies and similar tracking technologies placed on your device;
• The pages and products you view, and the sites or search terms that referred you to our Site;
• Log file data such as referring/exit pages and date/time stamps;
• Usage information recorded by pixels, tags, or web beacons.

Order information

When you make or attempt to make a purchase through the Site, we collect information necessary to fulfil that order, including:

• Name;
• Billing and shipping address;
• Payment information (for example, credit card number and card type). Accepted payment methods include Visa, Mastercard, American Express and PayPal — please confirm via your checkout provider for the final list;
• Email address and phone number.

Other information

We may also collect any information you provide when contacting us (for customer support, feedback, or surveys), and your subscription preferences if you sign up for marketing communications.

2. How we use your personal information

We use the information we collect for the following purposes:

• To process and fulfil orders (including payment processing, shipping and order confirmations);
• To communicate with you about orders or customer service requests;
• To help detect and prevent fraud and other prohibited activity;
• To improve and optimise our Site and user experience through analytics;
• To send marketing communications where you have provided consent or where otherwise permitted by law.

3. Sharing your personal information

We share your personal information with third parties who help us provide our services, including:

• Payment processors that handle card and digital wallet payments;
• Shipping and fulfilment partners that deliver orders to customers;
• Analytics providers such as Google Analytics to help us understand Site usage;
• Other service providers who perform functions on our behalf.

We will also disclose personal information when required by law, to respond to legal requests, or to protect our rights and property.

4. Behavioural advertising

We and our advertising partners may use personal information to deliver targeted ads that are more relevant to your interests.

You can opt out of interest-based advertising from the following providers:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous

For broader control over ad settings, consider visiting industry opt-out tools such as https://optout.aboutads.info.

5. Your rights

If you are an Australian resident, you have the right to access, correct, update or request deletion of your personal information. To exercise these rights, please contact us at purependusweets@gmail.com. We may need to verify your identity before responding to requests.

We process personal information to perform our contract with you (for example, fulfilling your order) and to pursue our legitimate business interests as described in this Policy.

6. Data retention

We retain Order Information for as long as is reasonably necessary to provide our services and comply with legal obligations, unless you ask us to delete that information earlier.

7. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. If we make material changes we will post the updated policy on this page with a revised "Last updated" date.

8. Contact us

If you have questions or would like to exercise your rights, please contact us: